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BigFish

A new digital insights tool.

BigFish is a new digital insights tool from Weborama based on semantic intelligence that uses linguistic algoritmes and cumulated benchmarks on all forms of digital information generated by brands or consumers. The tool measures and increases current reach, and deeply identifies emerging trends, insights and competitor (dis)advantages.

Identifying emerging trends

These often hidden trends are presented in a clear and visually attractive manner. The trends can be used as signals for a brand to communicate with their customers in a relevant way. Or as a starting point for new possible insights to explore.

Identifying emerging trends

These often hidden trends are presented in a clear and visually attractive manner. The trends can be used as signals for a brand to communicate with their customers in a relevant way. Or as a starting point for new possible insights to explore.

USPs of BigFish


One of the USPs of the BigFish technology, is that it can be to any type of digital content.

DISCOVER YOUR REACH

The tool has the power to retrieve hundreds of thousands of words in real-time and has the ability to capture words associated with a particular brand.

CREATE SEGMENTS

The words are counted, organized, structured, measured and segmented in order to determine their association with a brand or its relevant stake-holders and competitors.

ACTIVATE

The segments can be used to activate audiences. Personalized messages based on words that individuals associate with the brand can now be directed to a specific audience.

All products are built onto our big data platform, BigSea. This platform builds profiles and is endlessly scalable. 

It is used around the globe by major advertisers, agencies, and publishers.

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